I’m a marketer and creative strategist working with artists, founders, and small teams. My background spans brand strategy, content, and creative execution — allowing me to lead projects from big-picture positioning to hands-on delivery.
I focus on clarity, momentum, and making sure the work actually works.
MY WORK IS ROOTED IN STRATEGY, STORYTELLING, AND GROWTH
my process
I don’t pitch solutions before I understand the problem. Every project starts with an audit of your current positioning, audience, competition, and goals — so we know what’s actually worth building.
AUDIT FIRST
Step 1:
Once I understand the landscape, I develop a custom strategy — defining messaging, content direction, and priorities. No templates. No recycled playbooks. Everything is built specifically for you.
Strategy TO FOLLOW
Step 2:
I pull from cross-industry insights and real-world experience to shape a plan that fits your brand, your resources, and your audience — not what looks good on paper. Big results don’t require big budgets when the strategy is smart. I focus on what actually moves the needle — authentic connection, clear positioning, and content that resonates — then refine based on real feedback.
Custom Buildout
Step 3:
Tools I love
FIGMA
NOTION
Photoshop
Illustrator
After Effects
Premiere Pro
CANVA
GOOGLE WORKSPACE
LEE COLLINS
MEL COLLINS FINE ART
NORTH POINT PEDIATRICS
CHARITY BARONI
Liv ritchie
Past Clients
SUMMER WILLIS / STRENGTH THRU STRIDES
ATLANTA MUSHROOM FESTIVAL
ALEKSANDRA LAURENZO ATELIER
HEGGRETY PUBLISHING